Privacy Policy

1. What’s in this policy?

This policy tells you:

  • what information I might collect about you
  • how I might use that information
  • when I might use your details to contact you
  • what information of yours I might share with others
  • your choices about the personal information you give me

2. What does this policy cover?

This policy covers the services that are offered

What’s not covered in this policy?

This website sometimes links to services run by other companies, like playing videos hosted on Wistia. Those companies have their own privacy and cookies policies, so remember that the information you give them will follow their rules and not mine.

I sometimes offer (branded) services to other companies, like a Twitter profile. Make sure to check their privacy policy so you know how they will use your information.

3. How do you protect my personal information?

I’m strongly committed to keeping your information safe. At the same time, no service can be completely secure – if you have any concerns that your personal information has been put at risk, for example if someone could have found out your password, please get in touch straight away.

Where I store your information

Some companies that provide services to me run their services from outside the European Economic Area. I only let that happen if I’m satisfied with their levels of security. Keep in mind that when you give me personal information, it could be being transferred, stored or processed in a location outside the EEA.

4. What types of personal information do you collect about me?

I’ll give details about why I need your personal information and how I’ll use it before you begin, unless it’s obvious.

Information that you give us

I might ask for your name and contact details, depending on what you’re doing.

Device information

Devices are lots of things like:

  • your computer
  • your mobile
  • your TV
  • your tablet
  • your voice-enabled device

I automatically collect some technical information from these devices and web browsers even when you’re not signed in. This might include:

  • IP (internet protocol) address
  • device ID
  • app ID
  • vendor ID
Information on your activities outside our website(s) when you talk about me or this website

Like if you’ve mentioned me in a Twitter post, I’ll collect your Twitter handle.

5. How long will you keep my personal information?

When you give me any personal information, I’ll always stick to these principles:

  • I only hold your information for as long as I do the activities I told you about or have a valid reason to keep it
  • I think about what type of information it is, the amount collected, how sensitive it might be and any legal requirements
  • I design features so that I don’t hold your information any longer than I have to

6. How can you use my personal information?

I have to have a valid reason to use your personal information. It’s called the “lawful basis for processing”. Sometimes I might ask your permission to do things, like when you subscribe to an email. Other times, when you’d reasonably expect me to use your personal information, I don’t ask your permission, but only when:

  • the law says it’s fine to use it, and
  • it fits with the rights you have

I use your information for these types of things:

  • to deliver my content and to provide you with information about it
  • to deal with your requests, complaints and enquiries
  • to help me understand what kind of content you might use and sometimes how you might share things with other people.
  • to research and innovate
  • to contact you about various things

7. When will you use my information to contact me?

I might use your information to contact you about different things, like:

  • to update you on any changes to the our policies, practices and Terms of Use
  • to check with you about any service or activity you’ve signed up for
  • to answer you when you’ve contacted us, or to respond to a comment or complaint
  • to invite you to take part in interviews and/or surveys, which are always voluntary
  • to send you notification on your device if you’ve selected them in your settings

I’ll only contact you when I need to or when you’ve given me permission.

8. Will I be contacted for marketing purposes?

I’ll only send you marketing emails or contact you about content if you’ve agreed to this.

Keep in mind, even if you unsubscribe, I may still contact you.

Will my personal information be used when you advertise with other companies?

No, it will not.

9. When do you share my personal information with others?

I’ll never sell your personal information. I do share it with others in these ways:

  • When you make something public, like post a comment which the public can see.
  • When I use other companies to power certain services: in order for me to give you quality experiences and to understand how you’re using this website, I often use other companies to process your personal information on my behalf. For example, sending you emails to update you of recent publications. I make sure that your personal information is looked after as if I was handling it directly. I carefully select these companies, only share with them what they need to do the work and I make sure they keep your information secure.
  • Sometimes by law, I have to pass on your information to other organizations.
  • I might also share your information if I have to by law, or when I need to protect you or other people from harm.

10. What’s different for kids and teens?

If I need your parent or guardian’s permission, I’ll give you clear details about what’s needed at the time.

I can only use your personal information if I have a valid reason.

I share personal information about you to others but I follow some rules. The main rule is I never sell your personal information to anyone.

I might ask you to tell me your age to make sure you use parts of this website that are suitable for you.

Sometimes I’ll need to get in touch with you but I’ll always follow these rules:

  • It’s safe to use this website: it’s my job to keep your personal information safe and secure.
  • Human beings and not robots will make the big decisions that affect you
  • You’re in control of how I use cookies and tracking. You can switch off some cookies and similar tracking technologies. Or your parent or guardian can do this if you’re under 13.

You’ve got privacy rights, the same as adults, so get to know what they are.

11. Can I delete my information?

This depends on what information you’re talking about.

If you’re talking about an account

You can delete your account. Your account information is immediately deleted. Keep in mind:

  • I keep a record of how you’ve used my services, but this information can’t be linked back to you
  • I also keep anything you’ve uploaded or commented on
What about other information I’ve shared with you?

We might have collected other personal information that you might ask to be deleted that has nothing to do with your account.

12. What are my rights?

You have the right to:

  • request a copy of your information
  • not let robots make big decisions about you
  • to ask me to correct information that’s wrong, to delete it or to request that I only use it for certain purposes
  • to change your mind, and ask me to stop using your information. For example, unsubscribing from any marketing emails

Bear in mind, sometimes I might not be able to help. Like if the law tells me we can’t or it forms part of my journalistic output.

13. How do you use cookies and similar tracking?

What are cookies and tracking technologies?

Cookies are bits of data which are stored in your computer or mobile when you visit a website or app.

There are also similar pieces of tracking information I collect.

Why do I use cookies and other tracking?

To do a few different things:

  • to remember information about you, so you don’t have to give it to us again. And again. And again
  • to keep you signed in, even on different devices
  • to help me understand how people are using my services, so I can make them better
  • to find out if my emails have been read and if you find them useful

A few things on this website wouldn’t work without some cookies. Tech people call these “strictly necessary cookies”. They’re always on when you visit us.

But I want to use others like functional, performance and marketing cookies to make your experience more enjoyable. I’ll only use them if you’ve agreed. You can always change your mind.

Bear in mind there are some other cookies out there from other companies. These “third-party cookies” might track how you use different websites, including this one. For example, you might get a social media company’s cookie when you see the option to share something. You can turn them off, but not through me.

How long do cookies last?

Some are erased when you close the browser on your website or app. Others stay longer, sometimes forever, and are saved onto your device so they’re there when you come back.

How do I control my cookies and tracking?

When you first visit this website, I’ll tell you about our cookies and ask you to agree if I can use them. You can always change your mind by going to your settings.

Stopping all cookies might mean you can’t access some services, or that some of them might not work properly for you.

Another way to control some tracking is in the settings on your device.

14. How will I find out about changes to this policy?

I update this policy sometimes. If I make important changes, like how I use your personal information, I’ll let you know.

If you don’t agree to the changes, then you can always stop using my services, delete your account and stop giving me any more personal information.

15. How can I contact you?

For any other questions or comments about this policy, contact me at

This website is regulated by the Autoriteit Persoonsgegevens. You can also contact them for advice and support.